Disciplines
  • Brand Identity
  • Digital Strategy
  • Web Design
  • UX/UI Design
Team
  • Aemon
  • Chelsea
  • Emily
  • Lachlan
Industry
  • Social & Community
Year
  • 2024

Payton Foundation

The Payton Foundation connects donors with causes to drive transformation in health, housing, and education. 

We worked with the Payton Foundation team on a full rebrand and reposition. 

The mark brings together multiple shapes, to signify the idea of collective impact and connection. Coming together the shapes form a P and F and the shape of a moth, which is a symbol of change and transformation. 

The mark is combined with a serif font that offers a genuine professional feel. 

The colour palette is positive and progressive but can also be pared back to a more professional palette where appropriate. 

The website offers a central location where the team can highlight the organisations they are partnering with and invite others to join them in supporting their work.

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