Fundraising

5 Paths to Website Donation Domination

EOFY giving season is here—end of financial year appeal campaigns are flooding inboxes and mailboxes alike.
20.05.2025

Fundraising segmentation 101: the basics

Dividing up your supporter database.
26.04.2024

How to shift your appeal from obligation to anticipation

What if you could make reading your letters and emails a more enjoyable experience?
18.03.2024

Who cares about your appeal?

Not-for-profit marketing and fundraising lives - and all too often dies - on how well the need and the impact is communicated.
05.02.2024

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